by Hendrik Baird | Jun 16, 2022 | Blogs, Content Marketing, Podcast, Podcasts
by Hendrik Baird Podcasting has grown by leaps and bounds since the first podcast was created almost 20 years ago, making it the fastest growing new-media form. Because podcasts are mobile friendly and have interactive possibilities, as well as having a loyal...
by Hendrik Baird | Jun 16, 2022 | Blogs, Content Marketing
By Hendrik Baird Using content as a marketing tool is one of the most effective ways of engaging an audience. People are tired of advertising messages that only urge them to buy certain things. These days, everyone is looking for content that is valuable and that will...
by Hendrik Baird | Jun 16, 2022 | Blogs, Content Marketing
by Hendrik Baird Since content has become a way to market a business, it has not stayed static. Every year it adapts to the realities of the time and to the changing way in which users consume their content. Some changes are subtle, while others are more dramatic....
by Hendrik Baird | Jun 16, 2022 | Blogs, Content Marketing
by Hendrik Baird What is Empathy? There is a difference between sympathy and empathy. Sympathy is when you feel sorry for somebody, perhaps such as when they have lost a loved one. Empathy is when you understand what somebody is feeling, therefore you are feeling with...
by Hendrik Baird | Jun 13, 2022 | Blogs, Content Marketing, Podcast
Podcasting is a young media form, having started only in 2004. During the almost two decade of its existence, podcasts did what everybody thought internet radio would do. Podcasting outshines internet radio by leaps and bounds. It has found a younger audience who is...
by Hendrik Baird | Jun 13, 2022 | Blogs, Content Marketing, Podcasts
by Hendrik Baird We live in a time when people can’t concentrate for very long. At the same time we are being overwhelmed by information. Making an impression is hard when there is a tsunami of information which nobody can concentrate on. How do you stand out...
Recent Comments