The Power of Content Marketing: Building Trust and Driving Revenue

In this podcast interview , Frederika Fourie, an experienced marketing manager, shares her journey into the marketing field and provides valuable insights into the world of content marketing.
Unleashing the Power of Data: How Media Monitoring Informs Marketing Strategies

In a lively podcast conversation, marketing expert Petrumarié Jacobs shares insights on the intersection of social media, marketing, and data analysis.
Unleashing the Power of Content Marketing: Insights from Mary Garner

In this enlightening discussion, Mary Garner shares her journey into content marketing and explains its strategic approach to engaging target audiences through storytelling.
The Power of Developing a Strategic Marketing Plan: Insights from Megan Kronberger

In the world of business, content marketing has become increasingly important for small to medium-sized enterprises (SMEs) to establish their presence and stand out from the competition.
Navigating Marketing Challenges: Insights from Fractional CMO Prenessa Nalliah

In a recent podcast episode, Ethan Baird interviews Prenessa Nalliah, a Fractional Chief Marketing Officer (CMO) with extensive experience in helping small and medium-sized enterprises (SMMEs) bridge their marketing skill gaps.
Exploring the Dynamics of Content Marketing with Tatenda Ziyambi

In a recent Baird Media podcast interview, Tatenda Ziyambi, a digital marketing executive, shared his insights and experiences in the world of content marketing.
Use Online Content Marketing To Reach Your Audience

Any business that wants to do online content marketing will have to understand how to use the internet and find their audience where they are already consuming their content.
How to Use Data to Drive Your Content Marketing Campaigns

What role does data play in deciding what content is best suited to your intended audience? Help your creative team create the right podcasts to repurpose for success using data.
Why AI is Becoming an Important Content Creation Tool

As AI tools are developed and improved, content creators will increasingly benefit from using them. You can take the tedium out of the content curation process by using AI.
5 Ways of Using Empathy in Content Marketing

What is empathy and how you use it in your content marketing campaigns? Why do you even need to come across as empathetic? This article shines some light on the subject.