What Is a Podcast RSS Feed and Why Does It Matter?
Your RSS feed is what makes your podcast portable, distributable, and genuinely yours. Here’s how it works — and why it matters more than most beginners realise.
Why South African Podcasting Has a Production Problem — and Who’s Going to Fix It
South African podcasting has a production problem — but it isn’t a talent problem. It’s structural. This Industry Insights analysis examines why the gap exists, what it costs the ecosystem, and who is positioned to close it.
Audio, Video, or Both? What Smart Brands Know About Podcasting
Audio and video podcasting are converging. Here’s how South African brands can choose the right format — or combine both — for maximum impact.
After Showmax: What South African Brands Should Do About Content Now
Showmax is closing. The audience it served hasn’t gone anywhere. Here’s what South African brands and commissioners should be thinking about next — and what a professionally produced podcast series actually costs to commission.
What Equipment Do I Actually Need to Start a Podcast?
The question is deceptively simple. The answer, research suggests, is not what the gear guides want you to believe.
Why Every South African Brand With a Story Needs a Podcast (And Most Don’t Know It Yet)
Branded podcasts in South Africa are the most underused content strategy for corporates. Here’s why the opportunity is real — and why now is the time.
Why Podcasting May Be the Last Human Space on the Internet
And what South African podcasters need to do about it — right now
The Invisible Architect: What Podcast Algorithms Are Actually Doing to Your Show
The algorithm decides who gets heard — and it’s not listening to your content. Here’s what it’s actually paying attention to.
The Illusion of Platform Permanence: A Warning for African Podcasters
Platform dependency threatens podcast sovereignty. Learn why African podcasters need digital independence, the risks of algorithmic colonialism, and how to build owned media infrastructure.
Netflix Is Killing the Podcast Star
Netflix has signed exclusive video-only deals with major podcast networks, removing full episodes from YouTube and placing them behind a subscription paywall with no RSS distribution. For South African podcasters already struggling with small markets, high data costs, and platform dependency, this marks the final stage of podcasting’s transformation from an open ecosystem into extractive digital real estate controlled by global gatekeepers.