baird media logo

Become a Podmaster

Baird Media is passionate about helping new podcasters get started and supporting them to avoid the dreaded "podfading" effect.

Become a Podmaster Startup Program

Ignite Your Podcasting Journey

Embark on a guided exploration of podcasting essentials, from concept to creation, in our immersive Startup Program.

Become a Podmaster Accelerator Program

Propel Your Podcast to New Heights

Elevate your podcasting game with our Accelerator Program, designed to provide year-long support and strategic guidance for sustainable growth and success.

Become a Podmaster Support Program

Sustain Your Podcasting Momentum

Maintain and enhance your podcasting momentum with our Support Program, offering ongoing assistance and refinement tailored to your evolving needs.

Key Features & Benefits

  • Structured Learning

    Each program offers a structured learning approach, providing participants with a clear roadmap to success in podcasting.

  • Hands-on Mentorship

    Participants receive hands-on mentorship from experienced professionals, ensuring they gain practical insights and guidance throughout their podcasting journey.

  • Personalized Support

    All programs offer personalized support, including check-ins with mentors between sessions, ensuring participants receive tailored assistance to overcome challenges and achieve their goals.

  • Comprehensive Resources

    Participants have access to a wealth of resources, including script templates, editing services, and promotional materials, to support them in creating high-quality podcast content.

  • Strategic Outcome

    Each program is designed to deliver tangible outcomes, such as downloadable episodes, script templates, and plans for ongoing podcasting success, ensuring participants leave with concrete results.

  • Flexibility

    The programs offer flexibility in terms of payment options and scheduling, accommodating the diverse needs and preferences of participants.

  • Long-term Support

    The Podmaster Accelerator and Support Programs provide ongoing support beyond the initial training period, ensuring participants have the resources and assistance they need for long-term success.

  • Expertise and Experience

    With a team boasting decades of experience in theater, entertainment, radio, and podcasting, participants benefit from the expertise and insights of industry professionals throughout their journey.

Start Your Podcast Confidently with the Support of Baird Media

Meet Alex, a budding podcaster eager to share their passion for storytelling with the world.

As a newcomer to the podcasting scene, Alex faced numerous challenges in getting their message across to their target audience.

Despite their enthusiasm, they struggled to navigate the complexities of podcasting and attract listeners to their episodes.

Frustrated by stagnant growth and unsure how to proceed, Alex turned to Baird Media’s Podmaster Startup Program for guidance.

Through personalized mentorship and hands-on training, Alex learned the essential skills needed to launch and grow a successful podcast.

From clarifying their podcast’s purpose to mastering recording and editing techniques, every step of the journey was supported by Baird Media’s experienced team.

With the help of the Podmaster Program, Alex not only gained confidence in their podcasting abilities but also saw tangible results.

By implementing the strategies and insights learned from the program, Alex’s podcast began to gain traction, attracting a loyal audience eager to tune in to each new episode.

Now, as a seasoned podcaster, Alex reflects on their journey with gratitude, knowing that without the support and guidance of Baird Media, they wouldn’t have been able to achieve their podcasting dreams.

Join Alex and countless others in experiencing the transformative power of the Podmaster Program.

Let’s turn your podcasting aspirations into reality, together.

Baird Media book spines Become a Podmaster by Hendrik Baird
Hendrik's book "Become a Podmaster"serves as the foundation for the Podmaster programs.

Podmaster Programs Overview

Welcome to the world of podcasting excellence with Baird Media’s Podmaster Programs. Whether you’re a budding podcaster looking to launch your first show or a seasoned veteran seeking to take your podcast to the next level, our comprehensive suite of programs is designed to meet your needs and exceed your expectations. Explore our Startup, Accelerator, and Support programs below to discover how we can help you achieve podcasting success.

Podmaster Startup Program

Do You Want To Become An Expert In Podcasting? If So, Register Now For This Online Program! You’ll Get Practical Assistance And Valuable Advice To Help You Launch Your Very Own Podcast.

Embark on an exciting journey into the realm of podcasting with Baird Media’s 

Become a Podmaster” Startup Program!

The Power of Audio

Business owners are waking up to the transformative potential of audio, a dynamic tool to connect with an entirely untapped audience.

If you find yourself wanting to start a podcast without a clue where to begin, have no fear!

The prospect may seem overwhelming and you may have questions like: 

Do you go solo or outsource production?

How long should the episodes be? 

What equipment and studio space do you need?

Where and how do you launch for global impact?

Ethan and Hendrik have the answers to all these question and more!

Enter the comprehensive six-session mentorship program, presented by the award-winning team of Baird Media, Ethan and Hendrik Baird.

Tailored for entrepreneurs eager to amplify their business message globally, each session is a step-by-step expedition into the heart of podcasting.

Picture this: Six power-packed sessions, each meticulously addressing a pivotal aspect of podcasting.

Post each session, you’ll receive assignments, your blueprint for success, the completion of which will unlock the next session.

A treasure trove of resources awaits to guide your planning and execution.

Meet Your Mentors

Enter the comprehensive six-session mentorship program, presented by the award-winning team of Baird Media, Ethan and Hendrik Baird.

Tailored for entrepreneurs eager to amplify their business message globally, each session is a step-by-step expedition into the heart of podcasting.

Picture this: Six power-packed sessions, each meticulously addressing a pivotal aspect of podcasting.

Post each session, you’ll receive assignments, your blueprint for success, the completion of which will unlock the next session.

A treasure trove of resources awaits to guide your planning and execution.

But Wait - There's More!

The best-selling “BECOME A PODMASTER” book lays the theoretical groundwork and is a must-read primer before diving into the mentorship program.

This doesn’t just cover the theory; it provides practical guidance that will help you create a blueprint for your first season, as you record, edit, and package that first episode, setting the stage for a riveting podcasting saga that will continue well beyond the six sessions.

Did we mention the personal check-ins with either Ethan or Hendrik between sessions?

They are there to help when:

You encounter a hiccup.

Get stuck in a technical maze.

Need clarity on anything.

 

This program is perfect for novices navigating uncharted territory, as it is tailored to your unique needs.

 

Sessions include:

Session 1: Why do you want to podcast and who is your target audience?

Session 2: Choosing the right podcast genre, format, and the necessary equipment.

Session 3: Planning your series and scripting your episodes.

Session 4: Editing, mastering, and rendering your podcast.

Session 5: Publishing and marketing your podcast.

Session 6: Future planning, useful resources, and where to seek assistance.

By the program’s end, you’ll have a ready-for-download episode, a script template, a plan for your first few seasons, and a roadmap for your ongoing podcasting odyssey.

It's an Exhilarating Journey

Rest assured, your mentors will guide you every step of the way.

Baird Media’s “Become a Podmaster” mentorship program isn’t just an opportunity; it’s an immersion into the art of podcasting, leveraging Baird Media’s extensive expertise and  resources.

But hold on, there’s a cherry on top!

The program extends beyond the basics, positioning your podcast as the source material for a “Purposefully Repurposed for Profit” content marketing campaign.

The time has come to elevate your venture, confidently launching into podcasting and extending its reach with Baird Media’s game-changing program.

What People Say About this Program

Eloise Petzer:

“What I appreciated was the step-by-step support. 

“After every session, you usually gave me a bit of a practical thing to go and do afterwards and have ready for the next session.

“Learning by trial and error has helped me figure things out for myself, and I think that just was a good learning experience and the theory that we discussed during our sessions formed part of my foundation by going to apply it afterwards.”

Dr Barbara van Heerden:

I think the ‘aha’ for me in the part I really enjoyed very much was how creative you can be.

“I hadn’t thought about music clips in between sections, and the call to action.

“I really enjoyed that creative part of it very much, as well as choosing something that I thought matched the brand and what I’m trying to achieve from my business point of view.

“The pointers we got and the encouragement was great too.

“It was a lot of fun.

“But the big ‘aha’ was that you can actually really make it part of your business brand and your business signature.”

Linda Rossouw:

“I really loved the personal aspect, you know?

“I was the only one in the room, and that meant I got all the attention.

“You tend to think a podcast is a podcast is a podcast, how difficult can it be?

“But with the input of you guys, there were a few times when I was like, ‘Oh, okay, this is working like this and that is working like that.’

“I love the book.

“It’s written nicely.

“It’s very user friendly.

“It’s very practical.

“I like the practical application of it, but the input you guys have brought, together with the book, is definitely something that stood out for me as a whole.

“And, that really made the journey something, you know, that was insightful, enjoyable, and exciting.”

Invest Today

For the investment of only US $750 (ZAR12,000), you can be the pioneer of your podcasting destiny.

Bring your team along for an additional US $125 (ZAR2,000) per member and unlock the power of podcasting like never before.

Seize this opportunity, ride the audio wave, and transform your business narrative into a symphony that echoes across the digital landscape.

Baird Media’s “Become a Podmaster” awaits, and your podcasting adventure begins here!

Podmaster Accelerator Program

The Podmaster Accelerator Program is your ticket to podcasting excellence and sustained growth.

This comprehensive year-long program is designed for serious podcast entrepreneurs committed to long-term success.

Divided into four phases, participants will receive strategic guidance, expert support, and ongoing accountability to propel their podcast to new heights.

From refining podcast goals and content strategy to mastering advanced techniques and monetization strategies, participants will receive the tools and resources needed to achieve sustainable success in the competitive podcasting landscape.

Key Features:

Comprehensive year-long program divided into four phases.

Strategic guidance, expert support, and ongoing accountability.

Advanced techniques, monetization strategies, and long-term planning.

Exclusive discounts on Baird Media’s production services.

 

Invest Today

Per year: For the all-inclusive Become a Podmaster Accelerator Program, the investment is US $ 4,500 (ZAR 80,000) for the entire year, a US $900 (ZAR 16,000) savings on the monthly rate.

Per month: US $450 (ZAR 8,000) per month.

Podmaster Support Program

The Podmaster Support Program is your lifeline in the world of podcasting, offering ongoing assistance and refinement to ensure sustained success.

Tailored for both emerging and seasoned podcasters, this all-inclusive program provides participants with access to a range of services and support, including podcast consultation, editing, billboards production, voice-over services, writing services, and graphic design services.

Whether you’re looking to refine your podcasting strategy, enhance your audio branding, or streamline your production process, our team of experts is here to support you every step of the way.

Key Features:

Ongoing assistance and refinement tailored to your needs.

Range of services including consultation, editing, and branding.

Expert guidance and support from experienced professionals.

Tailored pricing options to fit your budget and requirements.

Invest Today

Per year: For the all-inclusive Become a Podmaster Support Program, the investment is US $3,500 (ZAR 60,000) for the entire year, a US $700 (ZAR 12,000) savings on the monthly rate.

Per month: US $350 (ZAR 6,000) per month.